Future of aVenue Event Group
To say that 2020 has been unexpected would be the understatement of the century. It started with such promise and potential, making what happened next so much more dramatic due to the sharpness of the contrast.
First and foremost, over a million humans have succumbed to the virus worldwide, and many millions more have dealt, or are still dealing with these horrible symptoms. We are also grappling with political and economic turmoil that is even more shrouded by uncertainty. We have different viewpoints that paint two completely different pictures of America, and each side believes they are right. There is little to no compromise amid the stress and chaos. Furthermore, we’re combatting social issues and racial inequalities that have plagued not only our nation but the entire world for millennia.
With all that being said, 2020 has presented us with some incredible challenges. But with every challenge, there is an opportunity. There is an opportunity to do better. There is an opportunity to rethink things. There is an opportunity to come out of this year so much stronger as a society.
We cannot be judged by what we cannot control, but we can be judged on how we respond.
What does all this have to do with Events? Everything!
We need in-person events. People crave human interaction.
If 2020 has taught us one thing, it’s that isolation combined with custom-tailored news and social media can create polarization on every level. Anything can get misconstrued online and via text, and points are often taken out of context. Can we also talk about how people can be excessively rude to one another when cloaked in anonymity? People would never say the things they say online to someone’s face when they are held accountable.
I think we’ve established the need for events, but we fully understand that it will take time to get back to in-person events in the grand scheme of things. We are still dealing with new virus cases amid countless other issues.
So what does an event company do when people aren’t hosting events?
Short answer- we go to WORK!
Long answer- We have worked on ourselves, personally and professionally. We have finally been able to work on our business and processes that we have desperately needed to perfect. We have been innovating, adding new technologies and automation. We have been working on our branding and our messaging. You may have noticed a shiny new logo. That is just the tip of the iceberg for what is yet to come.
We are proud to announce that we are creating two new divisions of aVenue that will focus on our clients’ needs more appropriately.
aVenue (aVG) will still be the parent company, but our brands will now include
- aVenue Event Group (aVEG) – avenueeventgroup.com
- aVenue Wedding Group (aVWG) – avenueweddings.com
- aVenue Management Group (aVMG) – avenuemgmt.com
Here are our mission statements for our 3 brands
- aVEG- To revolutionize the process of event planning, destination management, and event production by utilizing non-traditional venues and spaces with a turn-key solution. Our unique approach combines technology, experience, and creativity to offer a formula that very few can match in the event industry.
- aVWG- Create a comprehensive wedding planning solution tailored for non-traditional venues, ensuring a seamless and memorable wedding in a more challenging environment.
- aVMG- Transform how non-traditional event venues are managed, from venue concept and construction, through management and operations. Our unique approach is the culmination of years of experience combining technology, processes, marketing solutions, and problem-solving.
We have taken the opportunities that 2020 has given us to plan out our mission and vision for the future of our company and employees, and we are excited at the direction we are moving.
Stay tuned for more information!
-aVenue Partners Sean, Ashley, and Jill